Monday, February 21, 2005

Search Engine Marketing and Online Publicity

Click on the above title for a great article on how to write news releases and articles for optimum pick up by search engines and other web sites.

Note that these same ideas do not apply to writing news releases for regular media. They require more stories and intriguing opening statements.

But when you are writing for search engine marketing (SEM), you need to be key word rich.
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