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Promoting Your Book Via Radio Publicity, Part VI |
A clever way to get the radio host to keep promoting you ... weeks after you're gone:
Give them extra copies of your book to give away after the show.
How to get radio hosts to book you on dozens of other shows:
* Send thank you letter with your cell phone for emergency fill-in guests.
* To the host, write: If you happen to be a member of a radio show bulletin board system, please let them know I did a great show.
* BitBoard, Radio Online, RadioStar: bulletin boards where radio show hosts share great guests. You cannot join these. Only hosts can belong. If a host recommends you on one of these boards, it could result in another dozen interviews.
The most important keys to success in radio interviews:
1. Must have a good show and be passionate.
2. You have to have a good database of radio shows.
3. Be persistent in contacting producers.
Fiction books are more challenging to book. Here's what to do:
* You need to tie into the news with some element from your novel.
* Look for something controversial.
* Tie the news into the plot or major characters of your novel.
* Make it a great show. Be entertaining. Have fun. |
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John Kremer
I am the author of many books including 1001 Ways to Market Your Books,
The Do-It-Yourself Book Publicity Kit, and many other titles. I also developed the New York Times Bestseller Program to help
authors become bestselling book authors. I often speak on book marketing,
book publishing, writing, branding, and book and website rights.
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Previous Posts
Promoting Your Book Via Radio Publicity, Part V
Promoting Your Book Via Radio Publicity, Part IV
Promoting Your Book Via Radio, Part III
Promoting Your Book Via Radio, Part II
Promoting Your Book via Radio, Part 1
Marketing Moron of the Month Award
Promoting Your Book the Storyteller Way
4 Great Self-Promoting Web Sites
Promoting Your Books: Finding People
Ecology: Very Important Point
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