Book Marketing Bestsellers: Promoting and selling your books to a worldwide audience. The Book Promotion Blog!

Book Marketing Bestsellers: Promoting and selling your books to a worldwide audience. The Book Promotion Blog

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What does every good marketer really do? He creates relationships. She make friends. When you begin to think of marketing in this way, everything about marketing becomes more fun. Suddenly there is no foreignness, no fear, no feelings of inadequacy. We can all make friends. It's a talent we've had since we were little children. Use it.

Always do your best. And always, always have fun.

Friday, September 15, 2006

Dvorak's Advice on Getting a Marketing Edge

In the latest issue of PC Magazine, John Dvorak provided what I think is the best advice I've heard in a long time on how to get a marketing edge. His advice reveals the secret of marketing anything. Here's what he wrote:

"My advice if you want a sales edge? Make a good product and tell people the truth about it." — John C. Dvorak, columnist, PC Magazine

For his entire column on Nude Playmates, Gay Porn, Free Offers!, see http://www.pcmag.com/article2/0,1895,2014455,00.asp. Note that his article doesn't really talk about any of the headline topics. It covers Google's new project to listen in on your home activity.

John Kremer's Ten Million Eyeballs Internet Marketing Event

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John Kremer

Book Marketing Expert John Kremer is the author of many books including 1001 Ways to Market Your Books, The Do-It-Yourself Book Publicity Kit, and many other titles. He also developed the New York Times Bestseller Program to help authors become bestselling book authors and the Ten Million Eyeballs program on Internet marketing.

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