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What does every good marketer really do? He creates relationships. She make friends. When you begin to think of marketing in this way, everything about marketing becomes more fun. Suddenly there is no foreignness, no fear, no feelings of inadequacy. We can all make friends. It's a talent we've had since we were little children. Use it.

Always do your best. And always, always have fun.

Thursday, August 30, 2007

Blog Action Day


On October 15th, bloggers around the web will unite to put a single important issue on everyone’s mind. In 2007 the issue is the environment. Every blogger will post about the environment in their own way and relating to their own topic. The aim is to get everyone talking towards a better future.

They are looking for bloggers of all nationalities and backgrounds, writing about all topics to join in. By joining this day, you can get your blog to be better known within the blogiverse.

Here’s what you have to do:

Publish on October 15th -- Publish a post on their blog which relates to an issue of their own choice pertaining to the environment.

For example: A blog about money might write about how to save around the home by using environmentally friendly ideas. Similarly a blog about politics might examine what weight environmental policy holds in the political arena.

"Posts do not need to have any specific agenda. They simply need to relate to the larger issue in whatever way suits the blogger and readership. Our aim is not to promote one particular viewpoint, only to push the issue on the table for discussion. So write in whatever way suits your readers and your blog, just relate it back to the environment and make sure it goes up on October 15th."

To sign up to join Blog Action Day, go to http://www.blogactionday.org.

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John Kremer's Ten Million Eyeballs Internet Marketing Event

1 Comments:

Blogger Warren Whitlock said...

This is a great post John.

Too many of the "gurus" tell authors to try to scam search engines with the blog.. not good.

For long term reputation, and a REAL connection with real human beings, it's much better to get involved with good projects.

The publicity is best when it's not the main event.

Frankly, I don't think millions of blog entries will change anything about the enviroment in one day.. but I appauld them for the effort. Years ago, I owned a company that did recycling and found that any Earth Day type activity was good publicity... rarely a huge spike in sales, but always positive.. with lasting reputation effect.

I'm going to encourange authors on my mailing list and blog to join in on Oct. 15th.

Thanks for the idea, I'll link to you on this one.

1/9/07 9:17 AM  

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John Kremer

Book Marketing Expert John Kremer is the author of many books including 1001 Ways to Market Your Books, The Do-It-Yourself Book Publicity Kit, and many other titles. He also developed the New York Times Bestseller Program to help authors become bestselling book authors and the Ten Million Eyeballs program on Internet marketing.


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