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What does every good marketer really do? He creates relationships. She make friends. When you begin to think of marketing in this way, everything about marketing becomes more fun. Suddenly there is no foreignness, no fear, no feelings of inadequacy. We can all make friends. It's a talent we've had since we were little children. Use it.

Always do your best. And always, always have fun.

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Tuesday, December 18, 2007

1 Comments:

Anonymous Marketing Prowess said...

Thanks for the links to the free resources. We just released our Top Marketing Books of 2007...

1. Made to Stick by Chip and Dan Heath

2. Citizen Marketers by Ben McConnell and Jackie Huba.

3. Wikinomics: How Mass Collaboration Changes Everything by Don Tapscott and Anthony Williams

4. The Long Tail: Why the Future of Business is Selling Less of More by Chris Anderson

5. The Eyes Have It: How to Market in an Age of Divergent Consumers, Media Chaos and Advertising Anarchy by Kevin Lee and Steve Baldwin

Keep you eyes out for these as well. Thanks again for the great post I just downloaded Money for Nothing (And Your Clicks for Free) by Seth Godin.

-Editor, Marketing Prowess

22/1/08 12:02 PM  

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John Kremer

I am the author of many books including 1001 Ways to Market Your Books, The Do-It-Yourself Book Publicity Kit, and many other titles. I also developed the New York Times Bestseller Program to help authors become bestselling book authors. I often speak on book marketing, book publishing, writing, branding, and book and website rights.


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