Wednesday, December 30, 2009
Georgina Martin convinced three local Barnes and Noble stores to display her mystery, Reads Like Murder - In Honolulu. As a result, in a short time, she sold 82 copies.
51 copies were sold in one store. Why? Because she place 1,000 bookmarks in that store. As she noted, "The store had so many bookmarks they were practically giving them away to people."
As a result of the bookmark exposure and book sales, that store placed Reads Like Murder In Honolulu on the top shelf of the mystery section for more than three months, thus increasing the sales of the book.
Note: 1,000 bookmarks cost only 60.00 at http://www.overnightprints.com (recommended by the above author).