Sunday, September 09, 2012

Bestselling Books Sell Other Products as Well

Eat Pray Love Fifty Shades of Gray The Girl with the Dragon Tattoo

When a book becomes a bestseller, it also often inspires sales of other products. Of course, many of those products are licensed products based on the brand of the book. Think Dummies and Chicken Soup for the Soul, both of which have generated a lot of income from merchandising royalties.

But, in this post, I want to highlight some of the ancillary product sales inspired by bestselling novels and memoirs. Check out these product sales inspired by bestselling books:
  • Eat Pray Love by Elizabeth Gilbert - Women were inspired by this memoir to join Siddha yoga programs. You can attend a three-day Eat Pray Love yoga retreat in Montana for only $1,295.
  • Fifty Shades of Gray by E. L. James - Has boosted the sales of vibrators and other sex toys.
  • The Girl with the Dragon Tattoo - Inspired the sale of many tattoos, especially dragon tattoos. You can get a dragon tattoo just like Lisbeth's for only $1,200.
  • Harry Potter series - The game of Quidditch inspired the sale of lots of brooms. You can buy an official Quidditch broom for $35 on up at
  • The Hunger Games - Sales of bows and arrows tripled in many sports stores.
When writing and promoting your novel, look to see if there is something in your novel that would inspire such fan devotion.
blog comments powered by Disqus