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What does every good marketer really do? He creates relationships. She make friends. When you begin to think of marketing in this way, everything about marketing becomes more fun. Suddenly there is no foreignness, no fear, no feelings of inadequacy. We can all make friends. It's a talent we've had since we were little children. Use it.

Always do your best. And always, always have fun.

Saturday, April 12, 2008

Viral Videos Lead to 3 Printings

After uploading three viral videos to YouTube, the publisher of Chad Kultgen's novel The Average American Male had to go back to press three times in the first month.

Here are links to the other two videos:

http://www.youtube.com/watch?v=5WSczMVN6ns

http://www.youtube.com/watch?v=FMFoAvnzxl4

For more such success stories, see http://www.tenmillioneyeballs.com.

Labels: Average American Male, Chad Kultgen, Internet marketing, novel marketing, online marketing, YouTube

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John Kremer

I am the author of many books including 1001 Ways to Market Your Books, The Do-It-Yourself Book Publicity Kit, and many other titles. I also developed the New York Times Bestseller Program to help authors become bestselling book authors. I often speak on book marketing, book publishing, writing, branding, and book and website rights.

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