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Book Authors: Squidwho for You |
In a post today, Seth Godin reminded book authors that they should be promoting themselves on Squidwho. Here are the basics of his message:
Authors are brands. Some are billion-dollar brands, some are tiny ones. The web is custom made for authors, but so far, it's largely going unused.
Which brings us to Squidwho. Since we launched it a month ago, people have added more than 7,000 biographies. And most of them, alas, aren't authors. We've got movie stars and politicians and yes, JK Rowling. I wish I had been surprised and had discovered scores of my fellow authors there, but alas, no.
Books aren't the universal medium they used to be, but the industry still ought to be selling more books than we are today. I'm afraid that publishers and authors have embraced a broken system, even though there are tools out there ready to help.
When I set out to build my page on Philip Roth, I discovered some very cool interviews, videos and entries about him. But no one had pulled it all together. No one made it easy to figure out what to buy and why. Forgive me for promoting my own project, but Squidwho just feels right to me. Useful and profitable and easy.
So, here's the challenge. If you're an editor, an agent, a publisher, an author or a fan, go build a page about an author you like. Or yourself. The worst thing that will happen is you'll sell a ton of books and raise some money for charity.
For the rest of his post see his blog at: http://sethgodin. typepad.com/seths_blog/2007/09/who-is-philip-r.html.Labels: book authors, book marketing, Seth Godin, SquidWho |
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Are You Worthy of Who's Who? Now You Are! |
The mysterious editors and self-styled censors at Wikipedia have deleted most attempts by authors to write about themselves or have someone else write about them. Too bad. Whether you get in it or not depends on how persistent or creative you are. Or who you know in the Wikipedia hierarchy.
But that's not the case with a new website that should soon prove to be THE place to go when you want to read an objective bio of someone. The new website, brought to you by the people at Squidoo, is http://www.SquidWho.com. You can create the best biography of anyone you want: you, your friends, your publisher, your authors, your publicist, your mother, your father, your grandmother, your nephew, your enemy :))
SquidWho is "the people-powered open who's who online. If you think someone is notable enough to warrant a bio, then they are. Your call, not ours, not some invisible editor's. If you don't like the bio you see on someone, build a better one. It's free. Royalties go to charity. Best one wins."Labels: biographies, Squidoo.com, SquidWho, Who's Who, Wikipedia |
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